Demand/Lead Generation Manager
Elevate your career with an exciting opportunity at our client’s team, a dynamic startup revolutionising content licensing. Join our client's as a Demand/Lead Generation Manager, driving innovative marketing operations, demand generation, and CRM to new heights. They are on the lookout for a highly motivated individual with an entrepreneurial mindset, ready to thrive in a high-pressure global environment and deliver exceptional digital lead delivery and nurturing campaigns.
Role Expectations:
- Demand Generation Strategies: Develop and execute comprehensive strategies for effective demand generation, resulting in high-quality leads, revenue growth, and customer advocacy.
- Retention Programs: Implement impactful retention programs to maximise customer engagement, satisfaction, and loyalty.
- Collaboration with Marketing Team: Work closely with the marketing team to create compelling campaigns that resonate with the target audience and drive lead generation.
- Digital Marketing Channels: Utilise digital marketing channels, including Google AdWords, remarketing, social media, LinkedIn, and other relevant platforms to reach and engage potential leads.
- Lead Nurturing Campaigns: Manage and optimise lead nurturing campaigns, ensuring the effective conversion of leads into customers.
- CRM Utilisation: Leverage CRM systems, specifically HubSpot, to enhance lead management, customer segmentation, and personalised marketing initiatives.
- Performance Analysis: Analyse campaign performance data, identify trends, and make data-driven recommendations for continuous improvement.
- Collaboration with Commercial Teams: Work closely with internal commercial teams to align marketing efforts with sales objectives and effectively support their initiatives.
- Industry Trends: Stay updated with industry trends, emerging technologies, and best practices in demand generation and CRM to ensure the company remains at the forefront of innovation.
Ideal Candidate:
- Proven experience as a Demand/Lead Generation Manager or in a similar role.
- Demonstrated success in driving high-quality leads and revenue growth through digital marketing campaigns.
- Expertise in utilising Google AdWords, remarketing strategies, social media platforms, and LinkedIn for lead generation.
- Proficiency in utilising HubSpot or similar CRM systems for lead management, customer segmentation, and personalised marketing.
- Strong analytical skills and the ability to derive insights from campaign data.
- Excellent project management skills with the ability to prioritise tasks and meet deadlines.
- Exceptional communication and interpersonal skills, with the ability to build successful relationships with internal commercial teams.
- Entrepreneurial mindset and ability to thrive in a fast-paced startup environment.
- Familiarity with the media industry or related fields is a plus.
Rewards:
- Opportunity to work in Web3/Crypto/DeFi
- Flexible working conditions
- Remote work location
- Sponsored global events travel
- Signing and performance bonuses
- Competitive remuneration (attractive salary, benefits, and incentives, including tokens and bonus opportunities)
Please note:
Our client is an advocate of equal opportunity and fervently believes in nurturing diversity and inclusivity. Every application is valued. However, only those shortlisted will be approached for further discussions.
Please only apply if you have the above experience.
